Is It True You Have to Spend Money to Make Money? A Smart Guide for Online Marketers
Introduction The one thing you always hear in business, or marketing for that matter, is that to make money, you have to spend money. Just how truthful does this get when it comes down to online marketing? Since many marketers are still trying to make their way around an online world where organic reach is possible, the same question keeps cropping up: does this age-old principle still hold, or are there more budget-friendly ways to achieve success?. Don’t let another day go by feeling overwhelmed by your finances. Pulling off a spending-and-earning balancing act can be slippery for any online marketer. While there are definite benefits in investing in tools, advertising, and resources, you too may be pondering just how much you actually need to spend and what kind of returns you're likely to get. In this article, we go deep into both traditional wisdom and modern reality on the subject, giving you actionable tips along the way on how to spend wiser, and thus maximize your ROI. Do...